Privacy Policy

European Designer Bridal is a by-appointment bridal salon at 68 35th St, Building 4, 6th floor, Suite B619, Brooklyn, NY 11232. This policy explains how we handle personal information collected through europeandesignerbridal.com, our appointment form and our salon.

Questions or requests about your information: europeandesignerbridal@gmail.com or (917) 245-5953.

When you request an appointment we collect your first and last name, email address, phone number, preferred date and time, and, if you choose to share them, your wedding date, number of guests, budget, message, the gown you are interested in and any options you selected.

When you visit our website, our advertising partners' tags collect technical information such as your browser type, the pages you view, and cookie identifiers, including the Meta Pixel browser ID, a random visitor ID our website stores in a cookie (it contains no personal information and is sent to Meta as an irreversible encrypted code), and the click IDs added to links from Meta and Google ads.

When you visit the salon or place an order, we record the status of your appointment and, if you purchase, the gown and order amount.

To arrange, confirm and prepare for your appointment, to contact you about your gown and order, and to keep a record of our customer relationship.

To measure and improve our advertising. We tell Meta and Google when someone requests an appointment through our website, and we tell Meta when an appointment is confirmed, attended, or results in a purchase. This helps us understand which ads lead to real appointments and show our ads to people more likely to be interested.

We use the Meta Pixel and the Meta Conversions API. When we send appointment updates to Meta, your email address and phone number are converted into an irreversible encrypted code (SHA-256 hashing) before they are sent, together with the Meta click ID from the ad you clicked, if any. Meta uses this to match the update to a Meta account and then discards the code. We do not send your message, budget, wedding date or other form details to Meta.

We use the Google Ads tag to measure appointment requests from Google ads. When you request an appointment, the tag sends your email address and phone number to Google as an irreversible encrypted code (SHA-256 hashing) so Google can match the request to the ad you clicked. We do not send your message, budget, wedding date or other form details to Google.

Our appointment form is delivered by Web3Forms, our customer records are kept in Google Sheets, and Make (make.com) moves information between our form, our records and Meta. These providers process information only to provide their service to us.

We do not sell your personal information for money. Sharing for advertising measurement as described above may be considered "sharing" or "targeted advertising" under some state laws; you can opt out at any time as described below.

To stop us from sending your appointment updates to Meta, or to ask us to access, correct or delete your information, email europeandesignerbridal@gmail.com with the subject "Privacy request". We respond within 30 days.

You can control Meta ad personalization in your Meta account under Settings → Accounts Center → Ad preferences, and Google ad personalization at myadcenter.google.com. You can also block or delete cookies in your browser settings.

Appointment requests that do not lead to a purchase are kept for 24 months after our last contact with you, then deleted.

Records of purchases and orders are kept for 7 years for tax and accounting purposes.

Information received by Meta and Google is kept under their own policies.

Our customer records are stored in a private account accessible only to our staff, and contact details sent to advertising partners are hashed first. No method of transmission or storage is completely secure, but we take reasonable steps to protect your information.

Our services are intended for adults. We do not knowingly collect information from children under 16.

We will post any changes on this page and update the effective date below.